Oculus - Facebooks VR hardwear and software - is gearing up for the festive season by debuting a new ad campaign starring Jonah Hill, Wiz Khalifa, Adam Levine, Behati Prinsloo, Leslie Jones, and Awkwafina. Dubbed “See It in VR”, the series of TV spots shows how each entertainer prefers to experience VR as they’re taking in their favourite movies, shows, concerts, and live sporting events. We see Jonah Hill and Adam Levine court-side at an NBA game, Wiz Khalifa watching himself in concert, Awkwafina diving into The Handmaid’s Tale, and Leslie Jones enjoying a love scene from The Shape of Water. In addition, the new Oculus Go campaign delves into the co-watching feature which allows viewers/friends/loved ones to experience VR together like never before, even when they’re not in the same room! Begging the question, how quickly will features like this spread to other forms of hobbies and interests, such as watching wildlife or cycling in a grand tour?
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