ActivelyOutdoors sponsored Wildlife Watching Pavilion is a roaring success at The National Outdoor Expo weekend
Almost 15,000 outdoor enthusiasts descended upon the NEC, Birmingham last weekend (19-20 March) for the first ever National Outdoor Expo.
With famous faces including Ben Fogle, James Cracknell, Sir Ranulph Fiennes, Iwan Thomas, Sabrina Pace-Humphreys, Julia Bradbury, Ed Stafford, Mike Dilger and Dwayne Fields and over 100 brands and interactive features for all abilities, it was the ultimate active family day out and ActivelyOutdoors were there as we sponsored the Wildlife Watching Pavilion, which featured leading brands - SWAROVSKI OPTIK, KOWA, RSPB & VIKING OPTICAL.
Created for runners, campers, wildlife watchers, climbers, walkers, lovers of outdoor cooking, excursions, open water swimming, kayaking and paddleboarding, the event also provided the perfect opportunity to shop all the latest kit, gear, tech and travel at the beginning of the Outdoor season in the UK.
Before the event, Speaker Ben Fogle commented: “The National Outdoor Expo will provide a great opportunity for outdoor enthusiasts to ignite that outdoor fire in their souls and prepare themselves for their next big adventure. I am looking forward to sharing my journey, hopefully inspiring people to think big and step outside of their comfort zone in 2022 and beyond. It is when we come together as a community that we really see what we are capable of and feel inspired by what others have achieved, I too am looking forward to meeting some incredible adventurers and being inspired by their stories.”
Suffolk's Viking Optical have agreed to become an advertiser of ActivelyOutdoors Media and will have their brand and products prominently displayed on AO's digital Wildlife Watching portfolio.
The 12 month agreement will see AO make and supply creative display advertising experiences for the brand with an emphasis on pushing the new Viking Optical website and ED range of products to AO Media's audiences.
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